10 Mistakes Childminders make on Parent Questionnaires

Last updated 15/02/2023

Sending out parent questionnaires is something that many childminders do. They are a great way to prove in writing that you are ‘communicating with parents’ and seeking their views about ways to improve your service.

But have you asked yourself WHY you are sending them? What is their purpose? What are you trying to achieve from the paperwork you are sending home and parents are spending their evenings diligently filling in?

Many childminders are making these mistakes on their parent questionnaires. Are you?

Asking “yes” or “no” questions 

Questions on parent questionnaires need to be open-ended, otherwise you are unlikely to gather any useful information from the parent. If you send home a list of statements asking the parent to circle yes/no or true/false then a yes or no answer is all the information you will find out. How are yes/no answers meaningful?

For example, suppose you ask a parent:

  • Are you happy with the quality of food I provide? Yes/No
  • Do you feel that I am helping your child to be ready for school? Yes/No

Then you force them to circle either a yes or a no. What have you learned from those answers? Nothing helpful at all.

Here are open-ended versions of the same questions:

  • How satisfied are you with the quality of the food and snacks I provide? Is there any way I could improve this?
  • Is there anything more you wish I would do here to help to prepare your child for school

You will learn a lot more from asking open ended questions than you would ever learn from closed ones.

Doing parent questionnaires for the Ofsted inspectorchildminding paperwork

Only use parent questionnaires if you really plan to use them to improve your business. While they are a great way to prove in writing that you are communicating with parents, please keep in mind that they take up not only a lot of parents’ time, but your time too. If you are just doing them to stick them in a file to show Ofsted then you are completely wasting everybody’s time. The Ofsted inspector doesn’t care that you have stacks of paperwork – they care about how you are gathering the views of others and acting on suggestions for improvement.

Not reading what the parents have written

I heard of a childminder who was marked down at an inspection because she couldn’t read the questionnaire a parent had completed in front of the inspector. The childminder couldn’t make out the parent’s handwriting and thought it was unfair. But seriously?  What is the point of asking the parent to fill it out if you can’t read what they say and don’t care enough about their answer to bother asking them to clarify? 

Asking questions you don’t care about the answers to

For every question you write on your parent questionnaire, ask yourself: what am I going to DO with the answer I receive? If the answer is ‘NOTHING’ then don’t ask the question. Only ask questions that you care about the answers to. Only ask questions that matter and those with potential solutions.

Making questionnaires too long

Parents are busy. Really busy. Just like you. They do not have time to fill in pages and pages of pointless forms for their childminder. Parents will feel that they are doing you a favour by filling in your questionnaire. They are doing something to help you. So you should treat their time and effort with respect by not taking up too much of it, by taking a genuine interest in their answers, by responding positively to any criticism you receive and by not expecting them to write too much or too often.

Sending questionnaires home too frequently

For exactly the same reasons as above, as well as making them too long, don’t send them home too frequently. If you want parents to fill in your forms properly, then about once a year is really the maximum frequency you can expect meaningful responses from busy parents.

Taking suggestions for improvements poorly

In business one of the BEST things that people can do is to complain to you about something. If one person complains directly to you, it is an opportunity for you to fix a problem that is probably affecting other people too. Sometimes it can be hard getting negative feedback. Try to remember that honest, negative feedback given directly to you is better than parents spreading rumours and complaining behind your back.

Filing them away without acting on anything

If parents take the time to fill in your questionnaire, it is important not just to read them but to have in place a procedure to act on the changes they suggest. Perhaps you have a self-evaluation document you can use? How will you hold yourself accountable for making the change?

Not feeding back to parents about changes you have made as a result of their suggestions

Make sure you have a method in place to show that you are acting on any problems, changes or things that need improvement that your questionnaires raise – one idea is to have a ‘You asked, We did’ board for example. If parents take the time to comment and suggest improvements they will be flattered that you listened and changed something as a result of something they suggested. This will make the parents feel happy and is a very professional way to treat people!

Not asking for the children’s opinions as well

 The last thing that many childminders do with parent questionnaires is to have a small section on them to gather the children’s opinions as well. I think the best way to do this is to ask the parents to speak to their children and to write what they say. Think very carefully about the types of questions you want answers to from the children. Like the parents there is no point in asking the question if you have no intention of using the answers they have provided to make useful changes.  

In conclusion

Used properly, parent questionnaires can be a great way to show that you are communicating with parents and acting on suggestions for improvements given by others. Remember to treat everyone’s time and effort with respect by not taking up too much of it, by taking a genuine interest in parents’ answers, by responding positively to any criticism you receive and by not overusing questionnaires.


Partnership with Parents Pack

The Kids To Go ‘Partnership with Parents’ Pack includes tools to help you to improve how you communicate with parents including sample open ended parent and child questionnaires you can use for your setting. The pack also includes how to extend learning at home, working in partnership in difficult situations, your transition programme, marketing your services and sample late payment and contract termination letters. 


 Childminding Best Practice Newsletter

Sign up for the free weekly Childminding Best Practice Newsletter and I will send you best practice ideas, childminding news, EYFS tips, outstanding ideas, stories from other childminders, arts and crafts project templates, new products, and links,


About Kids To Go

Kids To Go was established in 2008. Products include the Ultimate Childminding Checklist, and best practice resources promoting diversity, safety and childminding in the great outdoors (Forest Childcare).

What is new for childminders in the Sept 2021 EYFS Framework?

Lots of childminders have been asking for a guide to the new September 2021 EYFS Statutory Framework. I have done my best in this article to pull out what I think are the most important points for childminders.

The information in the Educational Programmes Section of the EYFS has been expanded

The biggest change to the new EYFS is the expanded descriptions of what is included in the educational programmes descriptions (ie the Learning and Development areas). I don’t really think this information is in any way ‘new’ or a surprise. But the expanded areas are written explicitly into the EYFS so you should use it as your guide when planning your curriculum. As a childminder it is up to you how you design the curriculum for your setting but you MUST make sure that you are addressing each key point of each learning area. Development Matters and Birth to 5 Matters are designed to help you to do this so make sure you read them when you design your curriculum.

Communication, Language and especially vocabulary have been identified as the most important learning areas

Communication and language are vital and the EYFS states that ‘the development of children’s spoken language underpins all seven areas of learning and development’. The other thing that is really stressed is ‘extending vocabulary’ across each of the seven areas of learning.

 

The Early Learning Goals have been rewritten – but MOST of their content remains the same

The level of development that children are expected to have reached by the end of their reception year in school is defined by the early learning goals. As most childminders are not responsible for assessing the learning and development of reception aged children, the goals have always remained mainly in the realm of school reception teachers. Despite the EYFS making it clear that ‘the ELGs should not be used as a curriculum’, it is still useful for childminders to have in mind what the ultimate aim of some of the activities we do with children is heading towards.

Some of the key changes are:

  • Communication and Language: provides more focus on extending vocabulary
  • PSED: self-regulation is included
  • Literacy: comprehension is included
  • Mathematics: a new focus on understanding patterns

 

The role of self-regulation is recognised by making it an early learning goal

Children at the end of reception year should be able to ‘show an understanding of their own feelings and those of others, and begin to regulate their behaviour accordingly.’ They should also be able to ‘control their immediate impulses when appropriate’ and ‘give focussed attention to what a teacher is saying’. These are all important parts of the characteristics of effective learning that you should have been teaching the children all along, but the fact that they have now been recognised in the ELGs shows the increased importance that is now being placed on the notion of self-regulation. It is truly vital that as childminders you are encouraging children to sit still and concentrate on tasks sometimes, especially on tasks that are not always of the child’s own choosing, so that they can practise a skill that is vital to their success in school.

Balance is the key. Your curriculum and how you teach it is up to you but as children grow older the focus should change from the prime to specific areas of learning and development

It is up to each childminder to plan their curriculum which is in a broad sense what you want the children to learn while they are with you from when they are babies until they start school. The new EYFS says ‘Practitioners need to decide what they want children to learn and the most effective way to teach it’. There are several key points here. Firstly, it is up to you to decide the right balance between adult led activities and free play time given to children. Secondly, as children grow older you should spend more time ‘teaching’ them and less time just letting them have free play. Lastly, the focus of your teaching should gradually move away from the ‘prime’ areas (language, PSE, physical development) and include more focus on the ‘specific’ areas (mathematics, literacy etc.)

 

Assessment remains important but physical evidence of this assessment is not

Before you throw away your learning journeys and the pages of next steps: STOP. The EYFS is still very clear that ‘ongoing assessment (also known as formative assessment) is an integral part of children’s learning and development. What has changed in the new EYFS is the emphasis on the ‘professional knowledge’ of the childminder. When doing the ‘assessment’ part of the planning – implementation – assessment process, ‘Practitioners should draw on their own knowledge of the child and their own expert professional judgment and should not be required to prove this through a collection of physical evidence’.

Ofsted is making it clear that they do not want to see data. They are not going to look at your learning journeys with random snapshot photos and hundreds of ‘next steps’ written out because that sort of data is often meaningless. You still need to assess children and be very aware of exactly where each child is in their learning and development. But you no longer need to feel you have to ‘prove’ the observation.

When you do assessments you should:

  • Focus on what is useful
  • Establish starting points
  • Use the checkpoints in Development Matters as checkpoints, not checklists
  • Involve the parents
  • Take the attitude of inclusion: every child can thrive

 

You must promote oral health

The new EYFS makes it clear that you ‘must promote the good health including oral health of the children you look after. This is an addition to what was previously there and is in response to the growing problem of tooth decay in young children, particularly children from disadvantaged backgrounds. The basic message you are hoping to teach to children is that too many sugary foods are bad for you, and that you should brush your teeth.

Planning activities to promote oral health into your curriculum does not have to be complicated. Suppose you look after a child from a home where you know the parents very rarely brush his teeth?  You can make an enormous difference to that child’s oral health if YOU brush his teeth after he eats lunch with you. You are teaching him a skill he needs that will hopefully become a good habit. Furthermore, you are ensuring that his teeth are, at the very least, being brushed once a day while you look after him. And if you really want to do your bit towards helping him even more you can gently encourage the parents to help him at home, perhaps with a take home reward chart he can use each time he brushes his teeth at home?

Specific activities and resources for promoting oral health are available in my Be Safe Be Healthy pack.

Non-prescription medication does not need a doctor’s note

GPs have been finding that providers were requiring parents to get prescriptions for non-prescription medications. The new EYFS makes it clear that providers only need to have a prescription for prescription medication. So a child does not have to have a prescription for the Calpol for you to give it to him. Nothing else has really changed. You still need to get permission in writing for every medication (including Calpol) and you can only give prescription medicines that have been prescribed by a doctor, dentist, nurse or pharmacist.

In practice all childminders should have both a long term medication permission form (for Calpol etc) and a short term medication form (for antibiotics), a written record each time a medicine is administered to a child, and a way to ensure that the parent is informed ‘on the same day or as soon as reasonably practicable’. While the EYFS does not specifically state that a parent must sign your ‘medicines administered book’, I think this is a good, tidy, more traceable method than relying on a Whatsapp message.

Are you putting infants down to sleep properly and safely according to the EYFS guidelines? 

The new EYFS includes a link to the NHS guidance on reducing the risk of sudden infant death syndrome. What this means for childminders is that how you put a baby down to sleep while they are in your care is no longer at the discretion of parents – so please make sure you are familiar with the details in this link – there’s more than just putting babies on their backs.

Cyber Security for Early Years – are you doing everything you should be?

This page is full of practical information that childminders can use to check that you are doing everything you can to keep you, your setting and your data safe from cyber attacks. The site reminds you that “For Early Years practitioners, cyber security also plays a role in safeguarding the children in your care.” The link to this page was included as a footnote in the new EYFS.

Are you supervising children while they are eating?

To me, this has always been absolutely obvious: of course you must supervise children while they are eating – what if they start choking?  However, maybe not everyone was getting this, so this requirement has now been spelled out in the new EYFS. You MUST supervise children while they are eating so that rapid action can be taken if needed to save them! So does this mean that you have to literally keep them in your gaze at all times – what if you have to pop back into the kitchen to grab some ketchup. Please rest assured that ‘supervised’ is clearly defined by the EYFS. “Children must usually be within sight and hearing of staff but always within sight or hearing”.

Recommended menus and food preparation advice for early years

This series of example menus and associated guidance has been developed to support early years settings (such as nurseries and childminders) to offer food and drink in line with current government dietary recommendations for infants and children aged 6 months to 4 years. It also includes food safety, managing food allergies and reading food labels. This guide was included as a footnote in the new EYFS.

You should not vape or use e-cigarettes around children (or smoke)

The new EYFS makes it clear that as well as providers not allowing smoking in or on the premises when children are present that staff should not ‘vape or use e-cigarettes when children are around’ either. This addition is in line with Public Health England’s advice on use of e-cigarettes in the workplace.

Those are the key new points of new release of the Sept 2021 EYFS. You need to read the cited documents and make sure that you are following the new guidelines before they become statutory in September. 

Good luck!

Do you want to improve your understanding of the Characteristics of Effective Learning?

Promoting the Characteristics of Effective Learning PosterFor help putting the Characteristics of Effective Learning into practice including tools, activity ideas, certificates you can give to children, poster and display ideas, CPD worksheets for your setting, examples for your SEF and a setting checklist for the COEL, check out my new Characteristics of Effective Learning Pack for childminders.

About Kay Woods and Kids To Go

Kay Woods Kids To GoKay Woods has been writing and selling childminding resources through her company Kids To Go since 2008. Her products include the Ultimate Childminding Checklist, the Learning Journey Plus for planning, observation and assessment and best practice resources promoting diversity and childminding in the great outdoors (Forest Childcare). She is the author of the Start Learning book set published by Tarquin and she writes the free quarterly Childminding Best Practice Newsletter.

Lots of places offer help to childminders. I provide solutions.

www.kidstogo.co.uk

How to get outstanding under the New Inspection Framework

Last updated 22/03/2023

Getting outstanding is always a mixture of luck on the day, plus hours and hours of preparation beforehand to improve your chances that luck goes your way. Before you can get outstanding you must first make sure everything is ‘good’. So read the Inspection Handbook to make sure you are meeting the requirements for getting good. Here are some new things mentioned specifically in the 2019 Inspection Framework that you should consider if you want to get outstanding.

Story Time

Child looking at a book at his childminder's.

Ofsted wants to see you reading to the children you look after. Reading is specifically stressed in several places. Hold a story time while the inspector is there and think of other ways to show how you encourage literacy including encouraging the parents to share books with their children at home. This article discusses how to get the most out of reading traditional stories with children.

 

Teach the children some new words

Improving vocabulary is also mentioned in several places in the Education Inspection Framework (EIF) and Inspection Handbook. Try to find an activity to demonstrate to the inspector that involves teaching the children some new vocabulary words. If you are stuck for ideas why not try this ‘wild words’ scavenger hunt?

Share information with parents

You must share information with parents about their child’s progress in relation to the EYFS. You should support parents to extend their child’s learning at home, including encouraging a love of reading. There are lots of ways to do this such as What’ App’ messages, talking to parents, lending them books or sharing information you have found on-line. You can also make displays for parents to look at or stick with traditional Learning Journals.

Cultural capital

Make sure to use this term in front of the inspector! Make sure you are doing starting points observations on the children so you can establish any gaps in their learning and plan for them. This article has more on cultural capital. Do not make light of this! Make sure you are familiar with the term and are planning accordingly for the children you care for.

Sing songs

Songs, rhymes and musical games are specifically mentioned as ways to improve children’s speech and language. Make sure to demonstrate a song or rhyme or two! (You might find this article about nursery rhymes interesting.)

The language of feelings

Ofsted has stressed the importance of teaching children the ‘language of feelings’. Find ways to show that you do this at your setting or pick an activity to do with the children that gets them talking about feelings. ‘Emotional literacy’ is a biggie.

Teach diversity

Eid diversity awareness for childminders

Make sure you can demonstrate that you are teaching children about different cultures and religions and try and make these activities relevant to the children you look after in Britain. The Kids To Go MEGA Diversity Awareness Pack can help you to choose relevant activities.

Promote British values

Show that you are ACTIVELY promoting British values. Make sure you know what these are and can state examples of what you do to promote them. You won’t even get ‘good’ if you are not doing this.

(In each monthly ‘Childminding Best Practice Club‘ Toolkit there is a different tip for either British values or diversity, along with a monthly activity for you to do with your children.)

 Promote independence in matters of self care

Make a big deal out of asking the children to put their own shoes on and coats, help tidy up, set the table and pour their own drinks etc. Show how you encourage children to learn to be independent ready for starting school.

Know what your potty training procedure is

Potty training is specifically mentioned in the new Inspection Framework, probably in response to the increasing number of children who start school not potty trained. Even if you don’t have any children being potty trained at the time of your inspection, make sure you can describe your procedure (including how you communicate with parents about this subject).

Promote resilience

Resilience is one of the most important aspects of the Characteristics of Effective Learning (COEL). Children do better in school if they can pick themselves up after a set back and try again. This is a skill that can be nurtured, practiced and taught to children and one that can make a huge difference to their life chances. The Kids To Go COEL pack gives you lots of great ways you can promote this important life skill.

Promote physical activity and risk taking

A young boy developing physical skills and learning to judge risks by climbing a tree.

Be clear about not only how you give children opportunities to run around and get exercise, but also how this activity promotes children’s risk taking skills. How do you encourage children to take appropriate risks so they can build character by ‘failing and falling’ sometimes.

 

The internet, digital technology and social media

If the children have access to the internet, how do you check they are using it safely? Furthermore, how to you encourage parents to promote internet safety at home? Read this article about internet safety to help get you started.

 

Be able to explain what you need to do to improve

This is not new but it is more important than ever to have an accurate self evaluation of your setting’s strengths and weaknesses and to demonstrate that you have a plan in place to address areas you would like to improve. You don’t need to write this down, but you should have a clear idea of what you do well and what you might need to improve. I think it is easier to put at least some of the points in writing so that you can refer to them during your inspection and make sure you actually do them.

 What plans for Continual Professional Development (CPD) do you have for yourself and any assistants you employ?

You should have a plan for your own CPD. I think it is a good idea to keep a written record of this so that you can produce this for your inspector and show you are trying to continuously learn. Remember that CPD does not just have to be formal courses put on by your local authority. The Childminding Best Practice Club toolkits have CPD activities you can try each month – it’s just about trying new things or looking at something you have been doing for years in a new way, and asking yourself what you learned from the skill, what the children learned and how you would do things differently next time.

Safeguarding, safeguarding, safeguarding

You will not get good if you are not meeting the safeguarding requirements, so make sure you read the Inspecting Safeguarding handbook, recognise the signs of abuse, could identify a child at risk and could explain to your inspector without looking it up what you would do if you thought a child you were looking after was being abused.

Lots of this is not necessarily new, but it stressed more than before in the new Inspection Handbook. Aim high! Outstanding is an achievable goal that any childminder can get with hard work and the determination to be the best at what you do.


Childminding Best Practice Club

Join the Childminding Best Practice Club for just £2.50 each month to receive monthly themed packs emailed to your inbox.

 

About Kids To Go

Kids To Go was established in 2008. Products include the Ultimate Childminding Checklist, best practice resources promoting diversitysafety and childminding in the great outdoors (Forest Childcare). It is the home of the Childminding Best Practice Club and the free weekly Childminding Best Practice newsletters.

What does ‘Cultural Capital’ mean childminders should DO?

Updated 06/08/2022

The first and most important thing to say about “Cultural Capital” –  is DON’T PANIC.

  • You do not need to attend a training course on cultural capital.
  • Ofsted does not want to see a poster up in your setting labelled cultural capital.
  • You do not have to start taking childminded children to the opera.

Cultural capital is defined in the framework as ‘the essential knowledge that children need to be educated citizens’ and what is necessary to ‘prepare them for future success’.

Some children arrive at your setting with different experiences than others. The experiences they arrive with are their ‘cultural capital’. All children have SOME cultural capital when they arrive with you at your setting. But for some, this cultural capital is not enough to narrow the gap and get them ready for school. The curriculum you plan for that unique child can make all the difference to his or her future.

Your job as a childminder is to find ways to establish what a child’s ‘weaknesses’ are, and then plan your curriculum to help the child in the area that he is missing or behind.

A key example is talking. Some children arrive at your setting speaking really well with great vocabularies because they are exposed to lots of words and their parents read loads of books to them at home. Research has shown time and again that this gives them a massive advantage in school and in life. Other children come from much less fortunate backgrounds where they are not read to so much at home and know far fewer words. If you identify talking and vocabulary for example, as a child’s weakness, then your job as their childminder is to find ways to enhance it. In other words, you should make sure to plan a curriculum where you read a lot more and talk a lot more to children whose parents do not read to them at home.

The same rule applies right across the areas of learning and development and would also apply to the characteristics of effective learning.

Another example is a child who knows everything about dinosaurs, but nothing about plants. In this case, you could enhance his learning by teaching him about plants.

A characteristic of effective learning example might be a child who is never given any choices at home and who appears to passively take everything he is given. You can enhance his learning and prepare him for school by encouraging him to make choices while he is with you.

None of this is anything you are probably not already doing!  It just has a special name and is in the Inspection Handbook to draw your attention to the sheer importance of doing the utterly obvious!

Here is what you need to do to ‘do’ cultural capital:

  • Do starting points observations on all new children across all the learning and development areas and the COEL. This will show you the child’s strengths and areas of weaknesses.
  • Ask yourself what you would do to improve the child’s area of weakness.
  • Make a plan for each individual child. What can you develop? What can you encourage?
  • Follow through on your plans.
  • After you’ve been doing your plans for a while, check that your plans are having an effect. (What has been their ‘impact’?) Has the child started to catch up? Have you broadened their cultural capital from when they started with you?

All children arrive in your setting with a different background and different skills.

Ofsted’s buzz word is just another way of asking childminders to help to reduce disadvantage when you see it.

Remember that what you do for that child can potentially make all the difference.


One way of making sure children are exposed to plenty of new ideas and concepts is by planning around themes. Childminding Best Practice Club members receive a monthly ‘toolkit’ containing loads of planning, crafts, activities and colouring sheets all around a different theme each month. To find out more the information page here:

 Childminding Best Practice Newsletter

Sign up for the free Kids To Go Newsletter and we will send you best practice ideas, childminding news, EYFS tips, outstanding ideas, stories from other childminders, arts and crafts project templates, new products, and links.

Should you give childminded children homework to support learning at home?

It is an EYFS requirement that childminders “must seek to engage and support parents in guiding their child’s development at home.” Ofsted inspectors take this requirement very seriously. In fact, many childminders miss out on outstanding by overlooking this and comments like “Although the childminder works well in partnership with parents, she has not developed highly effective systems to share information with parents about how they can continue to support their child’s learning at home” often appear on inspection reports.

Parents have mixed reactions to the idea of ‘structured activities’ and ‘homework’. Some love it and want more of it. Others don’t feel it is appropriate. In deciding what to do with your children and families, you need to look carefully at your families and at what you are trying to achieve in your setting.

 

Your attitude to what you are sending home is crucial to engaging both the parents and children

The amount and type of activities you offer as suggestions to parents is going to be important and depend very much on what YOUR parents will do. An activity could be as simple as loaning a book to parents once a week to match a theme you are exploring in your setting, or could involve you ‘assigning’ activity sheets (like the colouring pages or maths sheets from my Childminding Best Practice Monthly Packs) for example.

When I used to take the children to music club once a week, as we left we were handed a colouring page. This colouring page was different from ‘ordinary colouring pages’ because the ‘Teddies Guitar Lady’ had given it to us to do. We took that colouring page very much more seriously than others we might do during the week that followed. So if you establish these assigned colouring pages, toys or reading books as important and as things to be taken seriously, then parents and children are more likely to treat them as such.

 

Why send things home?

I think it is important to be clear in your own mind WHY you are sending things home with parents. You don’t want to feel that you are wasting your time or the parents’ time or being unreasonable. So have a clear ‘purpose’ about what you are trying to achieve whether it is helping parents out, linking learning in their home with what you are learning in your setting, or getting children (and parents) ready for school. Remember that if you want parents to take it seriously and if you want them to do your ‘assignments’ with their children then you need to take yourself (and the activities) seriously as well.

 

Share ‘tip sheets’ and other tools to help parents support specific aspects of their child’s learning and development at home

One of the best types of activities to send home are activities that a parent can use to help a child on a particular learning goal he is working towards at that time. Suppose a child is working on tying his shoes. It would be fantastic to send him home with one of those wooden shoes with practice shoelaces on them. Suppose a child is just learning how to use scissors? Then a simple art project that requires him to cut something out would be perfect.

A big thing for any parent is potty training? Could you create a ‘tip sheet’ for parents – helping them to reinforce some of the ways you do things here? ‘I noticed that your child is ready for potty training. Here are some tips…’ You could send the sheet home along with a friendly children’s book about potty training that week for the parents to read at home.

Remember that all of these types of activities, suggestions and information you share with parents make you appear to be more and more of a childcare professional in their eyes.

 

‘Narrowing the gap’

According to the Ofsted publication Teaching and Play in the Early Years – a balancing act? “Children from poor backgrounds are much less likely to experience a rich and rewarding home learning environment than children from better off backgrounds.” Research suggests that good partnership working gives parents confidence to help with teaching their children. Sending things home to children from disadvantaged backgrounds is also important because you are helping to prepare the parents as much as the children for ‘doing homework’ ready for school.

Ofsted states that The best settings were acting to break any possibility of an inter-generational cycle of low achievement… the most effective providers go out of their way to engage with parents who may themselves have had a bad experience of education.”

 

Offering challenges to children who are ahead

At the other end of the spectrum you can send home activities to show how you are ‘challenging children who are ahead’. Their parents may love the idea that you are helping them to get ready for school and will treat your assignments with all the seriousness we used to treat our Teddies Music Club colouring pages!

 

Give careful consideration to the frequency of home learning suggestions

How often should you lend books to children and expect them to do activity sheets and sit down with their child to do a jigsaw type activity? This is a difficult question because it depends very much on the type of parent and on your relationship with the parent. Some may be very receptive to the idea while others simply can’t be bothered to take the time. Others may feel strongly that they actually don’t want their small child given anything resembling a school worksheet. You have to respect parents’ wishes here whatever you may feel.

 

Don’t overdo the paperwork you expect parents to fill in – if you overdo it, parents won’t do any of it

I know that it is tempting to want the parents to document every little activity you do so that you have ‘proof for the Ofsted inspector’, but this can seriously backfire and I don’t recommend it. If you want parents to fill in a long form every time you lend them a book or a game, then they will quickly (very quickly) get bored of doing ALL parts of the task. They will see the form and decide that they can’t face the jigsaw because they can’t be bothered to fill the form and will return both unused. Ask yourself if you really need to make them fill in a form or if there is some other way you can document what you are doing for Ofsted? If you must use a form, remember to keep it simple for parents to fill in, or they will vote with their feet and abandon all of your homework ideas as too much work.

 

What sort of thing should you send home?

Some childminders lend children everyday toys. Others keep a few things special, just to be used for home sharing. Some examples of the sorts of things other childminders send home to support learning at home are:

  • A reading book – chosen by the child, or to support a theme you are exploring
  • Story sacks
  • Nursery rhyme sacks
  • Story stones
  • A group toy to be looked after for the weekend
  • Colouring pages
  • ‘Worksheets’ or activity sheets
  • Maths games and jigsaw puzzles
  • Pre-prepared art kit with child sized scissors, glue stick and crayons etc

There are lots of ways that you can support children’s learning at home and it is up to you and parents how far you want to push the idea of ‘homework from my childminder’. So much depends on the types of parents, ages and stages of the children you are looking after, but the more seriously and regularly you take your home learning plan, the more seriously the parents will take it and the more benefit to everyone there will be. If you don’t have a home learning plan for your setting, why not write one today?

Remember to take yourself seriously and aim high!

Good luck with whatever you decide to do. 

 

Communication with Parents Pack

My NEW Communication with Parents Pack includes tools to help you to create a home learning plan for your setting, plus details suggestions on specific ways you can support learning at home. The pack includes information for new childminders setting up and for experienced childminders hoping to achieve outstanding.

Pack includes:

  • Supporting learning at home
  • Attracting new parents to your setting – improving your marketing skills to get new parents to contact you, your unique selling points, WOW factors, managing the ‘first visit’
  • Audit your setting to improve what you do
  • Sharing challenging information about their child’s learning and development with parents in a tactful way
  • Parent and child questionnaires
  • Letter templates for challenging situations – late payment, late collection, unhealthy lunches, terminating your contract with a family
  • Transition programme

Use the tools in my new pack to examine what is working well and what needs to be improved in terms of how you communicate with parents.

 

Childminding Best Practice Newsletter

Sign up for the free quarterly Childminding Best Practice Newsletter using the orange sign up box on my website and I will send you best practice ideas, childminding news, EYFS tips, outstanding ideas, stories from other childminders, arts and crafts project templates, new products, and links.

http://www.kidstogo.co.uk/childminders/childminding.html

About Kay Woods and Kids To Go

Kay Woods Kids To GoKay Woods has been writing and selling childminding resources through her company Kids To Go since 2008. Her products include the Ultimate Childminding Checklist, the Learning Journey Plus for planning, observation and assessment and best practice resources promoting diversity, safety and childminding in the great outdoors (Forest Childcare). She is the author of the Start Learning book set published by Tarquin and she writes the free quarterly Childminding Best Practice Newsletter.

Lots of places offer help to childminders. I provide solutions.

http://www.kidstogo.co.uk/childminders/childminding.html

10 things childminders should always do when communicating with parents

Last updated 06/03/2023

Young children flourish best when parents and childminders work well together and form a ‘partnership’ but as all childminders know, some parents are easier to work with than others. Keep these 10 simple things in mind when you reflect on how you communicate with your parents.

1. However you may be feeling, SMILE when people come through the door every time.

Good body language makes such a difference to face to face communication. Make sure all parents get a warm and genuine greeting. Make time to listen to each parent and use ACTIVE listening skills. When you are handing over their child, you shouldn’t be packing up boxes, or tidying at the same time. When you are talking with a parent, give them eye contact and your full attention, just for a few minutes.

2. Show ALL parents that your setting welcomes diversity

Make sure that your resources and displays represent the ethnic, cultural and social diversity in your community and ensure that parents can see their own family background and culture represented in your wall displays. Most importantly, learn to pronounce parents’ names correctly.

 

3. Make everybody feel welcome including fathers

Stereotypical views of childcare as women’s work can make childcare feel like a no-go area for some fathers. Go out of your way to make fathers feel welcome. If you invite parents to do activities at your setting, make sure these activities are for ‘parents’ not ‘mums’.

4. Use whatever forms of communication work best for the parents, not for you

Communication takes many different forms and as a childminder in a modern age you need to be flexible. What works well for one parent, may not work well for another. And don’t forget fathers. They may prefer different communication methods than mothers. Ask parents about what form of communication they would prefer and try to do whatever works best for them.

 

5. Always get a written contract in place

Always get a written contract with parents because this sets the right tone for your “business” relationship right from the very start. Even if you are childminding your best friend’s little girl (in fact, especially if you are minding for a friend) make sure you get a contract because this is a business arrangement that is outside of your friendship. A contract in writing protects everyone from later misunderstandings.

6. Establish yourself as a ‘friendly professional’ NOT a friend

It is entirely up to you what ‘tone’ you establish with the parents of the children you look after but if you become their “friend”, it can be hard to have serious discussions about late payment or their child’s problematic behaviours later on. Instead, if you set yourself up to be a friendly professional, then you have established the necessary boundaries you may find helpful later on.

7. Make sure that the parent always has the impression that you are happy to talk longer with them if they need to

Sometimes an issue is too big to discuss in your doorway, especially if there are other parents around or the child is listening in. In this case, don’t try to rush it, ask the parent “when can we talk more formally” and tell them you will be in touch to arrange a time by email or text message later on.

8. Have two bulletin boards

Many childminders have overflowing bulletin boards full of all sorts of curling paperwork that no one except the Ofsted inspector ever needs to see. The clutter of paper makes it impossible for anybody to read the important messages hidden between the rubbish.

One way to handle this is to have TWO bulletin boards: an Ofsted inspector bulletin board with all the paperwork you have to display for legal reasons like your registration certificate and the parent poster AND a totally separate Parent Information Board on which you put things you actually want parents to see like your weekly plan of activities, menus and your holiday chart.

9. Invite parents into your setting for an event

Parents can make a valuable contribution to all the children’s learning by sharing their time, experiences and talents. If their home culture is different to yours inviting a parent to do an activity with you could even be a fabulous diversity activity for everyone. Hold a special event and invite parents to join you for the afternoon. 

10. Give parents clear ideas of how they can support learning at home

The best way to help a child in the long run is to help his parents because parents are the most important influences in a child’s life. Give lots of specific help and encouragement to parents whenever you can, give them tools to support their child’s learning at home, and take extra time to help more vulnerable parents.


Partnership with Parents Pack

The Kids To Go Partnership with Parents Pack includes a communications audit that you can use to examine what is working well and what you need to improve. The pack challenges you to think about how parents want to FEEL when they choose a childminder and includes information for new childminders setting up and for experienced childminders hoping to achieve outstanding

The pack includes:

  • Supporting learning at home
  • Attracting new parents to your setting – improving your marketing skills to get new parents to contact you, your unique selling points, WOW factors, managing the ‘first visit’
  • Audit your setting to improve what you do
  • Sharing challenging information about their child’s learning and development with parents in a tactful way
  • Parent and child questionnaires
  • Letter templates for challenging situations – late payment, late collection, unhealthy lunches, terminating your contract with a family

Childminding Best Practice Newsletter

Sign up for the free Childminding Best Practice Newsletters to be sent best practice ideas, childminding news, EYFS tips, outstanding ideas, stories from other childminders, arts and crafts project templates, new products, and links.

Can you name 10 reasons childminders are better than nurseries?

Last updated 26/03/2023

If you can’t name 10 reasons that you think childminders are better than nurseries, then you shouldn’t be surprised when you lose business to them. Parents are overwhelmed with choice when it comes to care for their children and one of the choices they have to make is whether to send their child to a nursery or a childminder. You could probably write your own list of the benefits of childminders, but could parents write this list? Could YOUR parents write this list about YOU? Or have they forgotten why they chose you to look after their child?

The purpose of this article is two-fold. Firstly, to make sure that you have a clear idea in your own mind about why you are better than the nursery down the road. Secondly, to make sure that you are successfully communicating this information to parents, both to attract new business and to retain the business you have.

Part 1:

Here are a list of general reasons why childminders can be better than nurseries. With proposed changes to funding and ratios I have rearranged this list with the things that I feel will become increasingly attractive to parents to the top of the list.

Which of the following apply to you? Can you add to this list?

  • A home environment offers the comfort of being in a home rather than a nursery AS WELL AS a professional who offers tailored activities and experiences for each child. Nurseries simply cannot replicate this and this is likely to become a really important selling point as children move to longer and longer hours in childcare.
  • Flexible opening hours.
  • Real-life experiences like trips to the shops, gardening, visiting the library, taking an outing to the park, cooking their lunch.
  • Helping older children with homework after school.
  • Trips to soft play, music club, classes and clubs.
  • A consistent key person – a secure attachment figure who doesn’t change day to day – a chance for a child to build a long lasting close relationship over a period of time, sometimes for life!
  • Care for siblings alongside each other.
  • Mixed age ranges of children all playing together can have enormous benefits for all children.
  • Smaller groups and more individual attention.
  • More frequent outings due to smaller number of children to coordinate.
  • Opportunities to do Forest Childcare daytrips – many childminders can make the commitment to weekly outdoor outings more easily than a nursery can.
  • Quiet spaces to relax – nurseries are noisy and busy. This can be especially beneficial for children with additional needs.

 

Part 2:

What is unique about YOUR childminding business? Why should parents choose you?

The second step is to add to the list in Step 1 with the benefits of your own childminding setting. What is different about your business that would make parents want to choose your setting over your local nursery or the childminder down the street? Are you cheaper? Do you provide better meals? Do you speak two languages at home? Do you provide better outings? Do you have a sharp focus on STEM activities? Do you have lots of experience? Are you rated outstanding? Are your prices competitive? Do you offer funded places?

childminding best practice simple science

If you are new to childminding, this exercise will help you to think about how to write your directory listings, website entries and any other marketing materials you plan to produce like a brochure, Facebook page or a website. If you have been childminding for a while, do this exercise anyway. It will help you to stand back a little from your business and think about how you make parents aware of the good things you do so that they don’t start looking elsewhere for that ‘next best thing’. 

Not sure what makes your setting or you different? Ask a friend to help you. Sometimes it can be really hard to stand back from yourself far enough to describe yourself well. I once heard that if you register on an online dating site that you should ask someone else to write your profile because it is very hard to describe yourself well. Other people are often better at recognising your good points than you are.

Part 3:

How do you promote your unique selling points to get “new” business?

Childminder Listing

One of the first places a new parent may hear about you is your online council directory or other directory listing site. These sites are often the gateway through which new parents will find you. Making you and your business stand out from a list of identical-sounding entries for childminders is tough. Your top three unique selling points need to stand out in the first two lines.

Don’t just rely on directory listings to get business. Can you put up flyers at your library or school, or music club or soft play gym? Can you make a website or Facebook page? Whatever methods you use make sure that you focus on what makes you and your setting unique and that this information is clear to parents at a two second glance.

Part 4:

How do you promote your unique selling points to retain parents’ business over time?

First a parent has to decide to place their baby with you. Then, when their child is old enough for nursery they need to make the decision again (how shall I split my time between a nursery and my childminder)? When their child starts school, the parent has to make the decision for a third time (shall I keep my child with my childminder, or sign him up for after school club?) In each instance, the parents will be doing a direct comparison between you and your competition.

5 senses art project for childminders

You need to have a strategy for how you plan to KEEP their business. So promoting your unique selling points needs to continue long after you have signed the contract and should be a continual task on your priorities.

The golden rules for dealing with parents are to:

  • Never let them forget why they chose you in the first place
  • Always assume they are looking for the ‘next best thing’
  • Don’t let them take you for granted
  • Treat them as if they are customers who must continue to choose you over the competition

Look closely at your own setting. Which of these methods do you use to promote yourself to parents on an ongoing basis, reminding parents that you are ‘much more than just a babysitter’ and a better choice than switching to a nursery?

  • Engaging conversations at collection time about the things you did with their child that day and what the child is learning at your setting.
  • Daily diaries and daily care sheets.
  • Photos up in your setting were parents will see them.
  • Thank you card’s board.
  • Facebook group or page (private) on which you post activities the children do.
  • WhatsApp images.
  • Newsletters.
  • Learning Journeys showing parents the educational fun you are having.
  • Regular art projects sent home and special projects like Christmas cards.
  • Weekly plans posted so parents know what activities you are doing.
  • Inviting parents to join your activities so they can ‘see you in action’ with the kids.
  • Big, bright colourful eye-catching displays mixing photos, artwork and great learning involving all the children.
  • Sending home suggestions for how parents can support learning at home.

It is a truth in any business that it is always easier to retain the business you have than to get new business. In other words, it should always be easier to keep families once you have them, than to go through the process of advertising and finding new families.

Top tip for helping parents to KEEP CHOOSING you: Get at least one nice photo of yourself WITH the child and send that photo home!


You may also like:

Partnership with Parents Pack

The Partnership with Parents Pack includes tools to help you to write your unique selling points to get new business, to manage the all-important first parent visit and to help you to think about how parents want to FEEL when they choose a childminder. The pack includes information for new childminders setting up and for experienced childminders hoping to achieve outstanding.

childminding partnership with parents

This pack includes:

  • Supporting learning at home
  • Attracting new parents to your setting – improving your marketing skills to get new parents to contact you, your unique selling points, WOW factors, managing the ‘first visit’
  • Audit your setting to improve what you do
  • Sharing challenging information about their child’s learning and development with parents in a tactful way
  • Parent and child questionnaires
  • Letter templates for challenging situations – late payment, late collection, unhealthy lunches, terminating your contract with a family.

Use the tools in the pack to examine what is working well and what needs to be improved in terms of how you work with parents.


Childminding Best Practice Newsletter

Sign up for the free Childminding Best Practice Newsletter and I will send you best practice ideas, childminding news, EYFS tips, outstanding ideas, stories from other childminders, arts and crafts project templates, new products, and links.


About Kids To Go

Kids To Go was established in 2008. Products include the Ultimate Childminding Checklist, best practice resources promoting diversitysafety and childminding in the great outdoors (Forest Childcare). It is the home of the Childminding Best Practice Club and the free weekly Childminding Best Practice newsletters.